Autumn School: An Introduction to the Mobile Application Ecosystem

06/11/2013 - 18:30
06/11/2013 - 20:00

Venue: University of Bristol , Room 1.11, Merchant Venturers Building

Speakers: Ben Reed & Gemma Coles

This is the first talk in the Mobile App Development Spring school. See the main article for the complete school program. Booking and payment is required.

An introduction to the whole ecosystem surrounding mobile phone application development, marketing, selling, etc.

Ben’s talk will cover:

  • Developer tools & techniques
  • Native apps, web applications and cross platform frameworks
  • Testing methodologies
  • Integration with complex back end systems

Gemma's talk will cover:

  • The growth of the app industry & what's next
  • Commercial AND compelling
  • Making your app a success

Ben Reed, Head of Technology, Mubaloo

Ben Reed is Head of Technology mobile enterprise app developer, Mubaloo. Reed joined Mubaloo in 2010 as an iOS developer and helped the company to form its back-and-front-end web teams that has helped Mubaloo become the experts in enterprise integration and mobile web services. By 2012, Reed became head of iOS to help support the demand for development. In 2013, Reed was appointed Head of Technology at Mubaloo overseeing R&D, platform evaluation and leading the technical partnerships with EE and SAP. Prior to joining Mubaloo, Reed spent three years at Sift on with CMS systems and large corporate websites before moving into mobile.

Gemma Coles, Planning Director, Mubaloo

With over 11 years experience in advertising, data and digital media, Gemma leads Mubaloo's planning team. Gemma is an expert mobile strategist advising clients on mobility roadmaps, the potential for an app, the role it will play & what they can expect it to deliver.

Ben & Gemma's Slides

Gemma Coles and Ben Reed have provided us with a copy of their slides. So those of you who missed the talk can see some of what you missed. And those that were there can refer back.